The Creekstone Farms legacy began over a decade ago with one simple idea: provide superior beef products to satisfy the most discerning of palates. The FKQ Team, has provided traditional media services for the better part of our Client’s history. In the first part of 2013, an email strategy was put in place to drive incremental revenue through promotion, relevant news and recipes within responsive email designs. Email acquisition was also set as an objective. By targeting tactical calendar events such as Father’s Day and the summer grilling season, the campaign is already proving successful with optimization now a part of achieving ongoing results.